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07 Aug

Marketing yourself as a personal trainer is a fundamental part of modern business, and if you’re hoping to create a successful brand then it’s never been more important. Establishing a strong website and social media presence helps create a digital footprint for potential clients to find you. So, what do you need to think about before hiring a studio and creating content?

Finding an affordable fitness space to rent

Finding space to hire in London has been a constant battle for personal trainers since what feels like the dawn of time, so when looking for a studio or gym to hire for filming the search can be challenging. First off you need to consider if the gym allows filming and second whether you will have to share the gym with the public. Private hire can be an investment so if there is anyone else you can work with to make the cost manageable it’s worth checking. Personal trainers have been known to hire a fitness space together and share the creative costs for photography.

 

Striking a deal with a gym that rents space regularly

If you are looking to create content regularly it is often worth asking if a special rate can be worked out for regular bookings. If you know you need to hire every month or twice a month, most businesses will be happy to have loyal customers. You may have to show some commitment first so bear that in mind if you are expecting discounts straight off the bat. Gyms that have a large public membership or are not used to hiring gym space will charge thousands to close facilities so searching out independent gyms that you can build relations with can save a lot of money.

 

 

What equipment is available in a Fitness space for filming?

Every gym and studio will vary in the equipment that is provided, so to make sure you have everything you need for your shoot, request an equipment list or virtual tour prior to booking. Any professional establishment will have a list ready for you. Particularly if fitness spaces are designed for rental, they should have a variety of functional equipment which should showcase the strongest exercises visually. We all love seeing compound big lifts, battle topes and kettlebells, this should be a minimum expectation.

Are there changing rooms?

Seems like an obvious question but it is often overlooked. If you are working with models, then you will need them alongside toilet facilities. If booking a space for filming, it would be important to have at least two changing rooms if the shoot consists of over 5/7 Models.

 

What’s the maximum capacity?

Sometimes shoots can be a one-man band other times it requires models, creatives, and support, so it’s always worth asking if there is a maximum capacity especially considering Covid-19 restrictions. Most Personal studios that are set up to allow renting for a full commercial filming crew would at least 1000 SQ ft. If a Fitness space for rental has less than 1000 SQft it is likely a small personal space often only able to support Personal trainers,

 

Timing is key

Planning for unforeseen eventualities when filming is a must. When working with people there will always be an element of uncertainty, so give yourself extra time to make allowances for the little things which could take you off guard and be time-consuming. Plan to always arrive 30mins prior most locations that hire fitness spaces out will allow setup time ahead of paid shoots, but this will often need to be confirmed.

Location and parking

When hiring a gym or personal training studio you need to make sure it is accessible for all involved in bringing together your project. Can the location be reached easily? Is there parking nearby or on the premises? Where is the nearest station? How long does it take to reach? All questions worth asking. A large percentage of Gyms and Fitness facilities will be located near tube stations but if you’re travelling with a large film crew it would be suitable to check private or street parking.

 

Equipment

Phones have come a long way in the last 10 years especially cameras, so whether you’re using a 4k Redcam or your mobile phone, make sure you have your equipment in check, backup storage, chargers, batteries, lighting, microphones, which can all become a nightmare if left unchecked. Save yourself the headache and make a list of the essentials so that nothing gets left behind.

Be respectful

When you are finished take time to put equipment and things you have used back in the rightful place, respecting the facilities will help build a good working relationship overall which can only be a positive. Think of a relationship of an Air Bnb rental model, or being a guest at someone’s house. Most Gyms/Studio will supply Rental and Rules so a clear checklist will be available to compare against. Often giving a few extra mins can help secure a good first impression to the Facilities Manager.

 

For more information please contact [email protected] with studio hire in the subject line.

 

Thanks for reading

PT Workspace team

20 Mar

Studio Hire at PT Workspace

Since opening our doors in 2016 in the borough of Highbury & Islington, PT Workspace has gone from strength to strength and the fully equipped personal training studio has now many wonderful new additions like the recently renovated outside space. Our Facilities include but are not limited to, equipment such as weight racks, dumbbells, kettlebells, spin bike, battle ropes, punching bags, pull up bar, leg press, sledge, tyres (etc)

We understand more than most, how difficult it can be to find the right space in London. Which is why we are now offering studio hire opportunities for photographers, videographers and personal trainers alongside collaborative projects & events relevant to the fitness industry. Whether personal or commercial we welcome you to get creative in our personal training studio with hourly and day rates available.

Please request rates: [email protected] 

(Commercial rates may differ)

As we are a full-time personal training studio, we do have personal trainers and their clients to consider when confirming your booking. Weekends and most flexible and our prices reflect this. Weekday bookings are subject to the studio manager’s approval and will be priced accordingly.

For more information please contact [email protected] with studio hire in the subject line.

P.S If you are interested in finding out more about personal training at PT Workspace you can contact [email protected]. In addition, why not take a look at some of the personal trainers who already work with us https://www.ptworkspace.co.uk/trainers/.

26 May

‘Whilst we are all in this together, we are not all in the same boat’. This quote you hear bounded around rings true for many of us facing lockdown and the monumental effect it has had on our lives and businesses.

Whilst despair can plague your thoughts guessing which month is finally going to ease restrictions, your moral compass goes into overdrive and you are left wondering what, when, where, why… Is this the right time? Then BOOM! You’re down the rabbit hole spiralling. So easily done and stressful at the same time. You go online or switch on the TV which stokes your anxiety, and before you know it you’ve dreamt up a hypothetical situation with no way of knowing which part is fact or fiction. Before all context is lost, take a moment to see what positives you can derive from this unrivalled experience, no matter how small they are.

  1. Keep Focused! Exhausting energy on what you cannot control will not help your mental health, neither is it the best use of your time. It’s draining! Although, that is not to say you should not prepare for change, as in these challenging times being able to adapt is important. However, making informed decisions from the evidence provided by trusted sources is advised, as you would in all other areas of health and fitness. You got this! Think smart.
  2. Health is important! We know this, you know this, and now the rest of the world knows just how important it is also. Never has it been so vital to look after one’s health, the days of waiting for a miracle cure or quick fix are drifting into the abyss (well we hope so). Which means good old hard work and determination can prevail. Opening the door for personal trainers and fitness/ nutrition professionals to do what they do best, especially for those seeking help.
  3. Kindness! Yes, headlines and social media will showcase the most frustrating people society has to offer, but in challenging times, the kindness of strangers has been a beautiful thing. At least there are a few good eggs still knocking around to restore faith in humanity. Maybe you are one of them?
  4. Time is precious! Nobody appreciates change being thrust upon them when they least expect it, and not many envisioned 2020 quite like this. So if this has given you time to re-evaluate a few things that have needed your attention, then hit the reset button and work on what is viable during the quiet days.
  5. Starting something new! Whether you are an avid weight lifter and suddenly found your running feet, or decided that now is the time to create an online personal training platform, then take kudos in starting something new which you may not have done otherwise. All about the small wins, acknowledge them because we all have to start somewhere.

Finding positives might be a stretch too far some right now and that’s okay. But on reflection at some point, there will surely be some important lessons learned and maybe positives down the line.

 Stay Healthy and safe!

Thanks for reading

PT Workspace Team

13 Jun

They say three is a lucky number, and we could not feel luckier than to have the wonderful Holly Davidson in the studio with us, for the third installment of our PT Interview series.

Holly has been in the fitness industry for upwards of a decade and has built a solid foundation through her brand Holly Active. Joint founder of PT Workspace Nathan delves into Holly’s past, in hopes to break down her recipe for success, and explore what the future holds in the ever-changing landscape of the fitness industry.

With Special thanks to Holly for sharing her journey with us. You can find Holly’s profile under our PT Directory if you are interested in personal training also.


Thanks for Reading
PT Workspace Team

P.S If you are interested in finding out about personal training or studio hire at PT Workspace you can contact [email protected]. In addition why not take a look at some of the personal trainers who already work with us here.

11 Jun

Whilst Adulting in the gym may seem like common sense…And it is, we all know that one person who needs to check themselves occasionally because they are most likely completely oblivious. Oblivious being the keyword in that sentence, which is why gym etiquette is so important. Here is how you can help:

  • Use a towel and wipe down equipment! Cleanliness is a must because no one wants to follow on from a sweaty Betty or Bob when the bench or machine has sweat patches. Don’t be that person! Wipe down the surface your skin touches.
  • Put Equipment back… Sound obvious? That’s because it is… For anyone else looking for that weight or If you are lifting and using a bar, please put the weights back in some resemblance of order. This is just common courtesy.
  • Blasting music from your headphones or music device is never a good look, especially not in the gym because it will always upset someone in a busy space, you can almost guarantee it!
  • Blocking the someones view in the mirror… Not cool.
  • Blocking the dumbbell rack, so others cannot reach the weights because you are in the midst of doing your curls. MOOOVE BRO! Step away from the rack and find some space.
  • Saving Equipment! It must be up there with one of the most annoying attributes to any gym facility. If you are not using the equipment, then put it back. Putting your sweaty towel over it,  whilst you take a 20minute toilet break is not ok. Hoarding equipment is also not ok, even if you are doing your own personal HIIT session. Note that everyone around you in that moment thinks you are a numpty. FACT!
  • Give people space if they are lifting, at the very least a meter. For safety and for personal space. Also, no one wants a conversation or to be spoken to whilst lifting… Just Saying.

  • Offering unsolicited advice. Now unless that person is in immediate danger then don’t do it. Even if someone might need it, no one appreciates the “know-it-all”, and you never know someone’s goals, previous or current injuries, or experience.
  • Don’t Stare it’s creepy. Whilst the gym can be a distracting environment with lots going on, you are not invisible, and you will be noticed.
  • Dropping Weights after finishing your set… Don’t Do it, it’s not cool and damages the equipment.
  • It’s understandable that having a mobile on the gym floor is useful – whether using it as a timer, tracking your workouts, or filming your workout/technique. Just refrain from loud, distracting conversations on the gym floor (take it elsewhere!). If you can talk on the phone loudly throughout the entirety of your workout, you’re doing it wrong. Also, don’t occupy a piece of equipment if you’re going to sit there scrolling through Instagram or Facebook. You’re there to train, so train!

So there we have it! Adulting 101 in the gym, whilst we can all be guilty of having committed one or more of these offenses in the past, the majority is just common sense & courtesy.  

If your standard gym environment is as annoying as this post then maybe you should consider a different environment to train.

Thanks for Reading
PT Workspace Team

P.S If you are interested in finding out about personal training or studio hire at PT Workspace you can contact [email protected].

In addition why not take a look at some of the personal trainers who already work with us here.


03 May

We are officially two videos into our interview series all about the journeys taken by successful trainers, and why they choose to go it alone and establish their own businesses.

There is no one size fits all in personal training and this week we Nathan has had the pleasure of interviewing Chris Zaremba, the proud owner of Fitness over 50. Chris has an unconventional story to tell about his route into becoming a personal trainer, but one which his clients within his niche market can relate to.

To Quote Chris ‘ People know what they want, not who they want’ which has helped define him in his corner of the fitness industry.

Watch the full interview below.

With Special thanks to Chris for his time and taking part in our second of many behind the scenes interviews yet to come.

Thanks for Reading
PT Workspace Team

P.S If you are interested in finding out about personal training or studio hire at PT Workspace you can contact [email protected]. In addition why not take a look at some of the personal trainers who already work with us here.

23 Apr

Making or creating your own success will always be one of the most rewarding aspects of owning your own business. How you arrive at destination successville is completely up to you! Every personal trainer will have had experiences, good and bad which will have helped shape their journey. If you have time feel free to check out our latest interview series which takes an indepth look at the businesses which have continued to succeed whilst working alongside PT Workspace. For those of you just starting off or in need of some helpful options to explore within your business, then we have some top tips to get you going.

What’s your Niche?

In an industry where sometimes it’s better to be something to someone, instead of everything to everyone, having a niche can help you stand out from the crowd. Whether you choose to explore additional CPD courses such as post natal, or market to a specific gender, religion, age or group of individuals (for example: athletes) then understanding your target market in key. If finding your target market is challenging, then building a customer profile can help develop a visual representation in your mind of who you might be aiming for, you can be as detailed as you like.

client profile (1)
EXAMPLE

Website

In this digital age it’s important to have a presence online, clients will want to look you up and it’s a great way in which to attract online traffic to your business. Whilst having a website might be obvious as necessary for your business, building one might be slightly terrifying for those of you who may not be as tech savvy as others. Thankfully websites such as Squarespace and WordPress for a small fee have lots of templates you can personalise for a fraction of the cost, if a website builder is not within your budget.

PT Top Tips

Social Media

Now there are people who will tell you to post every day, and there are those who will say, only post when the quality of your content is at a level in which to do so (quality over quantity). However you choose to post on social make sure your profiles are professional. Whilst its great to show a little lifestyle & personality within your feed, your clients won’t want to see you buzzing on a Saturday night.

PT Top Tips

Utilise Your Location

It is known that the return rate on flyering is never usually very high, however you do not often need a high conversion rate in which to make it worth it. A personal trainer recently came to PT Workspace and alongside the support of studio manager, handed out his business card/ flyer to the local businesses surrounding the gym. Just having one client sign up, has now made his investment worth while. If designing flyers is not your thing then try sites such as Canva, which have fantastic templates to personalise for free.

It’s always worth asking if the facility in which you are working at is happy to support marketing your services. For example many gym facilities will offer an online personal trainer profile, which is another way that clients can find you.

Thanks for Reading
PT Workspace Team

P.S If you are interested in finding out about personal training or studio hire at PT Workspace you can contact [email protected]. In addition why not take a look at some of the personal trainers who already work with us here.


17 Apr

Every personal trainer begins their own journey into the fitness industry differently. Find out how experienced trainers Des & Lucas from Life Square Fitness have raised themselves up through the ranks to establish themselves as successful independent trainers together, whilst building their brand and business alongside PT Workspace.

In this video, Director and studio manager Nathan explores in detail, the challenges Des & Lucas have faced and overcome. As well as what is important to remember when launching and maintaining a successful business within an industry saturated with trainers and gyms. Listen to their top tips, brand values and what’s next in store for this duo.

With Special thanks to Life Square Fitness for their time and taking part in our first of many behind the scenes interviews yet to come.

Thanks for Reading
PT Workspace Team

P.S If you are interested in finding out about personal training or studio hire at PT Workspace you can contact [email protected]. In addition why not take a look at some of the personal trainers who already work with us here.

26 Feb

The London Marathon is fast approaching, and if you are lucky enough to be entered into this years 2019 race day, then the anticipation must be mounting. All your hard work will be coming to ahead on Sunday, 28 April, so now you just have to make it to race day! To help you along your way we have some handy hints & tips to share on the run up!

By now you will already have a race routine which you are working through and trying your best to stick too, however be sure to incorporate weight training to help continue to build strength in your legs. Using a kettlebell is a great way in which to work those muscles on days you are not running.

  • Romanian Deadlift
  • Single leg Lunge
  • Front Squat

Repeat…

Every runners nightmare is an injury, so as to avoid this happening best you can, rest and recover! Do you have a Foam Roller? If not you can pick one up at a relatively competitive price. This will help massage your leg muscles which can become very tight. Your muscles will thank you later.(please see video for instruction on using foam roller)

Last Years Stats

Women

At the end of January last year (12 weeks out), females who would go on to run the London Marathon in sub-3 were running on average 55.3 miles a week. Sub-4 finishers were running on average 29.2 miles a week; sub-5 finishers 20.4 miles a week; and 5-plus finishers 16.6 miles a week. Interestingly, sub-3 females ran their biggest mileage four weeks before the marathon (65.9), while slower females saved their biggest mileage for three weeks before the race.

Men

Among the men, the average mileage was slightly lower. This was most marked in the sub-3 category. At the end of January last year, sub-3 men were running on average 46.2 miles a week compared with women’s 55.3 miles. Over 12 weeks of training, these men ran 602 miles compared with women’s 755.

In many ways, the data merely reaffirms what we already know: that those who run further, faster and more frequently tend to fair better at the marathon.


https://www.runnersworld.com/uk/training/marathon/a26034657/london-marathon-training-stats/

Helpful Questions

What time is the race?
For most runners, the start time of the 2019 London Marathon is 10am. Other races on the day are as follows:

8:55am – Elite Wheelchair Races

9:00am – World Para Athletics Marathon World Cup ambulant races

9:15am – The Elite Women’s Race

10:00am – The Elite Men’s Race, British Athletics & England Athletics Marathon Championships and Mass Race.

When do I collect my race number for the London Marathon 2019?

The Running Show is open at the ExCel Centre from Wednesday 24 April to Saturday 27 April at the following times:

Wednesday 24 April: 11:00-20:00

Thursday 25 April: 10:00-20:00

Friday 26 April: 10:00-20:00

Saturday 27 April: 09:00-17:00

How will I find out what pen and start I’m in for the London Marathon 2019?

There are three different starts for the London Marathon – red, blue and green. You will find your start and pen on your race number once you have collected it – the colour of your running number indicates your start area, and the number on your race number indicates your pen.

Plan for the Unexpected

  • Trains, tubes and buses many of which will be incredibly busy with routes diverted, due to the road closures. Plan your route into central London and give yourself enough time not to have to worry about being late, there are enough pre-race nerves going on then to add to the list.
  • Believe it or not, a major worry for runners is when and where they will be able to go to the toilet! If you wish to use a toilet then unfortunately you need to prepare yourself for long queues. So you won’t be too surprised when you catch the odd runner in the bush. Bury the embarrassment, because if you need to go you need to go!
  • Chaffing can be incredibly painful when running 26.2 miles, so find a lubricant which can relieve the rubbing and then basically apply it everywhere which touches skin or clothes.
  • It can take up to forty minutes from the time you cross the finish line to collect your medal, finisher’s bag, kitbag and leave the secure area. Keep your phone charged and plan in advance where to meet family and friends otherwise you might not find them.

Thanks for Reading

PT Workspace Team

P.S If you are interested in finding out about personal training or studio hire at PT Workspace you can contact [email protected]. In addition why not take a look at some of the personal trainers who already work with us here.

13 Jan

Beat The January Blues…Personal Training Islington

The highs of the festive season never prepare you for the come down in January off all the food and drink consumed in December. Feeling heavy and a little fed up? We know the feeling! It’s time to address the heavy Winter diet, by shaking up the body with some much needed exercise to get the adrenaline pumping, and those feel good endorphins working on beating the January blues.

Thankfully we work alongside a talented team of experienced personal trainers, whose job it is to make us look great and feel amazing. So if you are not sure where to start this month, start with a trainer which can put you on the right track in your fitness journey.